Lesson No. 2. MCI. Breakthrough Idea and sources of inspiration, technology trends and trends modernity.

We give students INSPIRATION and direction in which direction to move, which idea is the most competitive and can take off.
Let's look at trends and methods of generating ideas:

  • TECHNOLOGICALtrends reflected in "Gartner Hype Cycle". in « Technology maturity cycle» it is clearly visible that you can use IoT technology, Deep Learning, ML, Blockchain, etc. «Peak inflated expectations» and lead your product based on these technologies towards «Performance plateau»
  • CONSUMER(HUMAN) trends - megatrends that will shape the future of business and consumption in in general.
  • Sustainable Development Goals from the UN (SDG 17 pcs.)
  • S.C.A.M.P.E.R.- idea generation method
  • TRIZ- Theory of Inventive Problem Solving

Don't tell me an Idea, what you have. Tell me the PROBLEM what you solve.
Don't say what your Idea is - tell me what PROBLEM you are solving.

Link to lesson: startup-course.com/en/2

Presentation: Slideshow of 28 slides.

Video lecture: No. 2/15 MCI. Breakthrough Idea and sources of inspiration (c) Vladimir Popov [00:12:19]

Watch a video about one or two technologies that interest you:

Additional Video Lectures:

Assessment. Base. A questionnaire on the above topic in order to “test yourself” and your understanding. Show to inspector if necessary. "Built-in mandatory tester ➡️ available via separate link


Grade. Bonuses [optional]. Books: Read the business book Lean by Eric Ries Startup. Business from scratch. Lean Startup method and take the test below bit.ly/lean-startup-vg. If your score for this funny quiz is higher than the main one, your mentor/tracker can calculate the average value (Base+Bonus)/2


Thanks for watching.
Next lesson: 3. Team. How to attract co-founders with the right competencies and motivate the team in difficult moments startup-course.com/en/3

Course Home Page "Startups and Technology Entrepreneurship"